Insights

Practical ideas for real business growth.

Guides on AI automation, search visibility, conversion and reporting for growing businesses.

Latest articles

SEO

FAQ Schema: How to Get FAQ Rich Results

Google now shows FAQ rich results in search. Here is how FAQ schema works, which pages qualify, how to add the markup…

By Imran M
September 1, 2019 · 7 min read

Performance & Security

WooCommerce Speed: Fixing a Slow Online Store

Slow WooCommerce stores lose sales. Here is a practical order of fixes: hosting, caching, images, scripts, database bloat and checkout performance.

By Imran M
August 31, 2019 · 6 min read

Automation & Integrations

Email Autoresponders: What to Automate First

Autoresponders welcome new subscribers, deliver lead magnets and nudge stalled deals. Here is what to automate first and how to keep the…

By Imran M
August 29, 2019 · 6 min read

CRO & UX

Dark Mode for Websites: Should You Offer It?

Operating systems and browsers now support prefers-color-scheme. Here is when a dark theme helps users, what it costs to build, and how…

By Imran M
August 26, 2019 · 6 min read

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