Web Development
Custom Inventory Management System: Build or Buy?
Should you buy inventory software, stretch WooCommerce, connect an ERP or build custom? Here is a decision framework for SKUs, warehouses and…
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Automation & Integrations
No-Code Automation Tools for Small Businesses
Zapier, Integromat, IFTTT and Microsoft Flow can connect the apps you already use. Here is how small teams pick a tool, start…
Web Development
Building Integrations That Recover From API Failures
APIs fail. Timeouts, rate limits and 500s are normal. Here is how to design integrations that retry safely, queue work and show…
Ecommerce
Mobile Checkout Design: Fewer Taps, More Orders
Most shoppers browse on phones. Many still drop at checkout. Here is how to design a mobile checkout with fewer fields, clearer…
SEO
YMYL Pages: Extra SEO Care for Health and Finance Sites
YMYL means Your Money or Your Life. Here is what Google's rater guidelines mean by it, which pages qualify, and how to…
Ecommerce
Magento 1 End of Life: Moving Your Store to WooCommerce
Adobe has announced Magento 1 end of life for June 2020. If WooCommerce is on your shortlist, here is how to plan…
CRO & UX
Accessibility Overlays: Do They Make a Site Compliant?
Accessibility overlays promise one-click compliance with a JavaScript widget. Here is what they can and cannot do, and why real fixes in…
SEO
Google Medic Update: Lessons for Health and Wellness Sites
The August 2018 Google Medic Update hit many health and wellness sites hard. Here is what changed, what "Medic" really meant, and…
WordPress
Gutenberg Block Editor: What Changes for Site Owners
WordPress 5.0 made the Gutenberg block editor the default. Here is what actually changes for site owners, what stays the same, and…
SEO
E-A-T: How Google Judges Expertise, Authority and Trust
E-A-T stands for expertise, authoritativeness and trustworthiness. Here is what it means in Google's rater guidelines, why it matters more for some…
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