Ecommerce
Out-of-Stock Products: What to Do With the Pages
Deleting product pages when stock runs out throws away rankings and frustrates shoppers. Here is how to handle temporary, permanent and seasonal…
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WordPress
WordPress Media Library: Organizing Images and Files
After a few years, most WordPress media libraries are a mess of duplicates and unnamed images. Here is how to organise yours…
Performance & Security
Font Awesome and Icon Fonts: Lighter Ways to Show Icons
Loading a whole icon font to show a handful of icons is a common source of wasted page weight. Here are lighter…
Analytics & Reporting
Google Analytics Setup Guide for Small Business Websites
Installing Google Analytics takes minutes. Setting it up so the numbers mean something takes a little longer. Here is a practical setup…
Automation & Integrations
Email and CRM Sync: Keeping Contact Data in One Place
When your email list and CRM disagree, people get the wrong messages and sales lose context. Here is how to plan a…
WordPress
Improving WordPress Site Search for Visitors
Visitors who search your site are telling you exactly what they want. Default WordPress search often lets them down. Here is how…
Web Development
Customer Portal Development: Features and Costs
A customer portal can cut routine emails and calls while giving clients a better experience. Here is what to include, how to…
WordPress
WordPress Forms: Building Quote and Booking Forms
A quote or booking form is often the most important page on a service business website. Here is how to build one…
Web Development
OpenAPI Specification: Documenting Your API the Standard Way
The Swagger format now has a new name and a neutral home. Here is what the OpenAPI Specification is, how to write…
CRO & UX
Chatbot or Contact Form: Which Gets More Leads?
Chat tools are getting a lot of attention, but the humble contact form still does a lot of work. Here is how…
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