Insights

Practical ideas for real business growth.

Guides on AI automation, search visibility, conversion and reporting for growing businesses.

Automated Lead Follow-Up: Respond Before Competitors Do

Leads cool quickly. Here is how to automate the first response and the follow up so every enquiry gets a fast, personal…

By Imran M
August 22, 2016 · 7 min read

Performance & Security

A WordPress site is not finished at launch. Here is a monthly maintenance checklist that keeps it secure, fast and working, plus…

By Imran M
August 20, 2016 · 6 min read

WordPress

Share buttons are easy to add and easy to get wrong. Here is how the main WordPress social sharing plugins compare and…

By Imran M
August 19, 2016 · 6 min read

CRO & UX

A vague error message can lose you an enquiry or a sale. Here is how to write and show form errors that…

By Imran M
August 17, 2016 · 7 min read

Web Development

Hiring someone to design your website for the first time? Here is what the process looks like, what you will need to…

By Imran M
August 15, 2016 · 6 min read

Analytics & Reporting

Traffic has fallen and everyone wants to know why. Here is a calm, step by step method to find the cause in…

By Imran M
August 13, 2016 · 6 min read

Automation & Integrations

Booking a call should not take five emails. Here is how to add online scheduling with Calendly or a similar tool and…

By Imran M
August 13, 2016 · 6 min read

Ecommerce

Variable products let you sell one item in several sizes, colours or options. Here is how to set them up cleanly in…

By Imran M
August 11, 2016 · 6 min read

Web Development

A school website has several audiences with very different needs. Here is how to plan one that parents can use on a…

By Imran M
August 10, 2016 · 6 min read

SEO

Showing up in Google Maps and the local 3-pack can bring a steady flow of calls and visits. Here is how map…

By Imran M
August 9, 2016 · 7 min read

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