Web Development
API Versioning: Changing an API Without Breaking Clients
APIs change. Versioning keeps old clients working while you ship improvements. Here are common API versioning strategies, tradeoffs and practical rules for…
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CRO & UX
Multivariate Testing vs A/B Testing
A/B tests compare two pages. Multivariate tests compare many combinations. Here is how multivariate testing differs, when you have enough traffic, and…
SEO
How to Optimize a Homepage for SEO
Your homepage is often the strongest domain page, but it is easy to waste. Here is how to optimize a homepage for…
WordPress
Custom Gutenberg Blocks: When to Build Your Own
Gutenberg ships many blocks, but some layouts need custom ones. Here is when to build your own Gutenberg blocks, what they involve,…
Web Development
React vs Angular vs Vue: Choosing a Front-End Framework
React, Angular and Vue all build modern interfaces. Here is a plain comparison of learning curve, ecosystem, hiring and when each fits…
SEO
rel=sponsored and rel=ugc: Google’s New Link Attributes
Google added rel=sponsored and rel=ugc in September 2019. Here is what they mean, how they relate to nofollow, and when to use…
Performance & Security
DDoS Protection for Small Business Websites
DDoS attacks are not only aimed at big companies. Here is how distributed denial of service attacks work and the practical DDoS…
WordPress
Yoast SEO vs Rank Math: Which SEO Plugin Should You Use?
Yoast SEO is the long-standing default and Rank Math is the free newcomer with a long feature list. Here is how they…
Analytics & Reporting
Google Analytics Dashboards: Building Custom Views
A Google Analytics dashboard puts the numbers you check every week on one screen. Here is how to build custom dashboards and…
Web Development
Bootstrap Framework: Why Developers Use It
Bootstrap is the most widely used front-end framework for responsive sites. Here is what it is, what it includes, why developers choose…
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