You only get one chance to make a first impression, and this is as true of websites as it is of people. Because the design is the first thing they see, you want to make sure to make a good impression so they do not leave your site. These tips can help you prevent this outcome.
If you’re working on website development use the right graphics for the job. Keep in mind that PNGs are much better than large and poorly working bitmap images. You have two choices for your non-photographic images. An image using 256 colors or more works well as a PNG, GIF works for the others. JPEG works best for photo images.
Color combinations are key in branding your website. You need to ensure that the text on your site is easily readable against your chosen background. Reading dark text on lighter backgrounds is simpler than the opposite. Don’t be afraid to ask a friend or colleague for their opinion of the color scheme.
Allow your users the ability to cancel something if they are not happy with what they typed in. This could be a form that they have been filling out, registering for newsletters or emails, or even browsing the website for certain topics or archives. By not letting visitors cancel something that they don’t want to finish, you’re pretty much forcing them into doing something. This can harm your return visits or purchases.
Have a simple front page. People judge you based on that front page. Be descriptive, but try to do so in just a few words.
Always implement powerful site-searching capabilities when designing a large website. Place a search box visibly on your homepage that helps your visitors search single terms that may appear anywhere on your site. You can get a search bar from Google or FreeFind.
No matter how aesthetically designed your site is, make sure all files have smaller file sizes. This is because file sizes are directly correlated with load times. Maximizing the loading speed of your website is always better. The other factor to bear in mind is not all visitors access through high-speed connections. Perform a test of your website to be sure that it will load quickly on every speed of internet connection.
Do not use pop-ups on your site. A big part of website development is definitely integrating PPC ads to earn a few bucks, but having ads that pop-up and obstruct your visitors’ view is just annoying. Pop ups are annoying and can keep people from returning. Banner and text ads are a tasteful way to monetize your site.
When you are deciding which hosting service to use, make sure that you understand everything that the package will include. What you are going to need to know is CPU usage, bandwidth, disk space, and some other areas that come with the package. Be sure that you understand exactly what you’re getting.
Website design is one of the most powerful and fastest-acting factors that will influence whether or not a site’s visitors decide to stick around. Make a website immediately inviting to a visitor. Remember to apply the above tip when creating a design for your site.