CRO & UX
Mega Menus: When They Help and When They Confuse
Mega menus can make a large site easy to browse or turn navigation into a wall of links. Here is when they…
CRO & UX
Mega menus can make a large site easy to browse or turn navigation into a wall of links. Here is when they…
SEO
A realistic look at SEO timelines: what usually happens in the first weeks, months and year, what speeds things up, what slows…
Performance & Security
Custom fonts can slow pages down and cause text to flash or jump. Here is how web fonts affect page speed and…
WordPress
Contact Form 7 is free and lightweight. Gravity Forms is paid and packed with features. Here is how they compare on building…
Automation & Integrations
Google Apps Script lets you automate Google Sheets with a little JavaScript: custom menus, email alerts, scheduled reports and API calls. Here…
Analytics & Reporting
The GA4 Analysis Hub is where Google Analytics 4 does its deeper reporting. Here is how to build your first exploration, a…
Ecommerce
Selling on Amazon and your own store means keeping orders, stock and listings in sync. Here are the integration options, from plugins…
Analytics & Reporting
Google Analytics 4 launched in October 2020. This GA4 setup guide walks through creating a property, adding a web data stream, installing…
Web Development
A plain-English web development glossary for business owners: the terms developers use in proposals, meetings and invoices, explained without jargon so you…
WordPress
When a WordPress site breaks after an update, a plugin conflict is often the cause. Here is a calm, step-by-step way to…